Logo Design – RxTro
Fullstop had the opportunity to work with this healthcare brand before in redesigning their website. So, we already had a clear direction in mind and knew the taste of our client. In the second round, we created a wonderful minimalist logo design for RxTro that was selected without going into any revisions. Let’s get a quick sense of how the design process for RxTro brand identity completed.
Initial Concepts
The first initial draft comprises logo icon and logotype. The abstract graphics used for the icon carry a special feel as we used the healthcare symbol in a creative fashion. The little dots on the sides imply the notion of people coming to avail the brand’s services. Next up, the name of the brand is added in a distinct and clear writing. The use of two colors highlights the fact that Rx and Tro represent two things. The Rx in the name is a universal symbol for the medical script and comes from medieval/Latin word 'to take'.
This version starts with the text and features symbolism at the end. The blue lines make sound waves and depict the idea as the sound is coming out of a siren. That is something that relates the brand identity with medical services.
Let's start by providing us some information about your brand vision and styles you prefer.
We added a modern shield symbol in the third concept as it is associated with trustworthiness and reliability. It also has a healthcare sign creatively incorporated in the middle.
Client’s Feedback and Final Selection
Our client was happy to see the initial concepts and straight away picked the first concept. No revisions were asked and the original design surfaced as the winner.
PPTX Design
That’s how a great process of logo making and business card completed. Throughout the project, we kept our client involved and kept them informed about the work progress. At Fullstop, we pride ourselves on providing the best customer service to our clients. We love what we do and that is our secret to success.
Let's start by providing us some information about your brand vision and styles you prefer.
Brochure Design
That’s how a great process of logo making and business card completed. Throughout the project, we kept our client involved and kept them informed about the work progress. At Fullstop, we pride ourselves on providing the best customer service to our clients. We love what we do and that is our secret to success.
Newsletter Design
That’s how a great process of logo making and business card completed. Throughout the project, we kept our client involved and kept them informed about the work progress. At Fullstop, we pride ourselves on providing the best customer service to our clients. We love what we do and that is our secret to success.
Let's start by providing us some information about your brand vision and styles you prefer.